Most businesses write promotional content themselves or hire content writing specialists. Both scenarios do more harm than good. If you’re DIY-ing, you may not be privy to the best SEO practices. If you’re working with a content writer, you might have to spend a lot of time explaining your business model to them.
Here’s how Autowriterpro’s professional copywriting tool uses automation to address the downsides of DIY-ing and outsourcing copywriting services.
Automation Enabled By GPT-3 Technology
Our AI marketing copy generator is powered by the third generation Generative Pre-trained Transformer or GPT-3 technology. Described as a language model that uses deep learning to generate natural text, this technology has been groundbreaking for businesses because it helps them generate a large volume of text despite inputting the bare minimum.
While we don’t know how the next generation will improve upon these features, we can say that the text GPT-3 generates right now is so eerily human that you’ll have difficulty telling the difference.
Automated Copywriting: Innovation Meets Creativity
Copywriting is the process of creating ‘copy’ that would appeal to the reader and persuade them to take an intended action. It’s an advertising tool that takes a product’s main selling points and presents them to the reader through catchy and easy-to-understand discourse.
Most people don’t expect catchy content from a machine, but GPT-3 is not your average model. It manages what takes most content writers years to develop within seconds:
- An understanding of what people want.
- A way to tap into their desires.
- Clear and concise communication skills.
The Real Upside of Automated Copywriting
To understand where automated copywriting shines, you need to wrap your head around A/B testing. A/B testing is a way to test two versions of the same thing to see which performs better. It’s been around for at least 100 years but isn’t applied as widely in copywriting.
A/B testing on human copywriting can cost a lot of time and money. You might have to pester your copywriter to develop different iterations of the same content and run it on your website until you find the one that performs best. It’s extremely taxing for you and the content writer, not to mention extremely time-consuming.
Automated copywriting has made A/B testing a lot easier for content marketers. For instance, it can churn out five copies of the same SEO-optimized content within seconds, helping you test the content within weeks instead of months.
Content Creation Software: The Future of Content Writing
As GPT technology evolves and improves, so will our AI text generator. Use our article rewriter tool, blog content generator, social media post generator, and other tools to create valuable content for your eCommerce business. Save the time and resources you would otherwise spend on a copywriter through cutting-edge technology.
Get in touch to learn more about our Best AI Copy Generator.
